Yoav Ecker has served as President & Managing Director at Product Madness until leaving the business at the end of 2024. Before joining Product Madness, Yoav was the Chief Casual Games Officer at Crazy Labs.
Founded in 2007 and headquartered in London, Product Madness is the leading developer of social casino games with over $1B of annual revenues, with hit titles such as Lightning Link and Cashman Casino.
The company was bought by Aristocrat in 2012 and under Yoav’s leadership became the world’s #1 developer of mobile slots.
Earlier in his career, Yoav held key leadership roles, including EVP and GM of WSOP at Playtika and Head of CRM at William Hill Online.